May 13, 2025  
*DRAFT* University Catalog 2025-2026 
    
*DRAFT* University Catalog 2025-2026

Applied Arts and Media, BA


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BA in Applied Arts and Media (BA AM)
Location: 
AU Los Angeles
Credits for Degree: 180 quarter credits
Standard Mode of Instruction: Flexible
Standard time to completion: 36 months

*Actual time to completion ranges from 9 to 36 months, depending on the number of transfer credits.

General Degree Requirements

All Antioch University undergraduates must meet general education requirements in the areas of Liberal Arts (called Domains of Knowledge), Antioch Core Courses, and a Capstone Experience. See the Undergraduate Studies: General Degree Requirements  page for an explanation of undergraduate general education requirements.

Applied Arts and Media Major

AULA’s BA in Applied Arts and Media degree (BAAM) is uniquely designed for undergraduate transfer students who have a minimum of 27 college credits in a specialized or technical area of the arts. The BAAM accepts transferable credits in theater, film, video, photography, design, culinary arts, cosmetology, fashion, music production, and other applied creative fields. A blend of enriching coursework and experiential learning, this interdisciplinary degree honors past professional areas of study while allowing students to expand their creative horizons and explore other disciplines and career paths.

Students gain a critical perspective on the creative and business aspects of arts and media by taking additional arts-related courses as well as courses in communications, marketing, psychology, leadership, and management. The skills learned in the BAAM prepare students to advance professionally and to pursue graduate work.

Students completing this degree demonstrate the ability to:

  • Analyze arts and media as sites of representation across historical eras and cultural contexts
  • Create art and media works that reflect their creative and critical abilities
  • Articulate the way professionals’ use of art and media has evolved and impacts marketing and communications
Current Tuition and Fees

University Tuition and Fees  

Breakdown of Major Requirements


  • 27 minimum transfer credit in one cohesive technical or professional area

  • 27 credits of upper division credits (50% of the major)
    • 9 credits of major coursework
    • 9 credits of professional competencies
    • 6 credits of non-classroom learning
    • 3 credits of capstone (same options available to other undergraduates)

Non-Classroom Learning


Students in the Applied Arts and Media major must earn 6 upper-division credits (typically 2 activities) of non-classroom learning related to their major. Non-classroom learning includes a diverse array of options, from internships to prior learning . Students are strongly encouraged to select internship placements relevant to their interests and career goals from Antioch’s Internship Office, or to seek out a unique internship placement with the support and approval of Antioch’s Internship Office. Similarly, students may consult with their faculty advisor about major-related prior learning projects, which not only deepen understanding around students’ lived experiences, but can also save on tuition costs.

Capstone


Students must enroll in one of the following 3-credit capstone activitiesy, typically in or near the student’s final quarter. The Capstone should be directly connected to the student’s major:

  • Capstone Community Service Learning: This is a one-term learning experience that is externally facing and engages students in a service project that benefits the community.
  • Senior Synthesis Seminar & Capstone: This capstone begins with a seminar during which students reflect on their undergraduate learning experience and build a portfolio that reflects their achievement of the program learning outcomes. During that seminar, students also propose an original project, their capstone. The capstone project is registered separately and most likely follows the seminar term, although they could be coincident for a student already engaged in a relevant project.
  • Capstone Internship: This capstone involves students working in community through an internship or similar field experience that concludes with an reflective component that synthesizes their learning and connects the field experience to the overall undergraduate learning outcomes.

 

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